{"product_id":"helena-printed-gathered-waist-sleeveless-midi-dress","title":"Helena | Printed Gathered Waist Sleeveless Midi Dress","description":"\u003cp\u003eThis sleeveless midi dress features an all-over print across a relaxed, flowing silhouette. A round neckline keeps the look clean and understated, while a gathered waist creates soft definition without a structured fit. The hem falls to midi length with a rounded finish, giving the dress a gentle, effortless shape that moves well throughout the day.\u003c\/p\u003e\n\u003cp\u003eCut from lightweight polyester fabric, this midi dress is easy to wear across seasons. The gathered waist provides a subtle fit-and-flare effect that flatters a range of body types, and the sleeveless construction keeps it comfortable in warmer weather. Available in Yellow, Light Blue, Blue and Navy— each offering a distinct character within the same relaxed silhouette.\u003c\/p\u003e\n\u003cp\u003eThis dress suits a variety of everyday occasions — weekend outings, casual lunches, or relaxed workdays in warmer months. Pair with flat sandals and a tote for a low-key daytime look, or add block-heeled mules and minimal jewellery for an easy evening transition. Available from size S to 5XL.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eProduct Specifications\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e- Length: Midi\u003cbr\u003e- Fit: Relaxed with gathered waist\u003cbr\u003e- Material: 100% Polyester\u003cbr\u003e- Neckline: Round neck\u003cbr\u003e- Sleeves: Sleeveless\u003cbr\u003e- Details: All-over print, gathered waist, rounded hem\u003cbr\u003e- Colours: Yellow, Light Blue, Blue, Navy\u003cbr\u003e- Sizes: S–5XL\u003cbr\u003e- Styling tip: Pair with flat sandals and a straw bag for an easy warm-weather look\u003c\/p\u003e","brand":"Novora The Label","offers":[{"title":"Yellow \/ S","offer_id":58541226557775,"sku":"P5274-Helena-Yellow-MIDIDRESS-S","price":81.0,"currency_code":"CAD","in_stock":true},{"title":"Yellow \/ M","offer_id":58541226590543,"sku":"P5274-Helena-Yellow-MIDIDRESS-M","price":81.0,"currency_code":"CAD","in_stock":true},{"title":"Yellow \/ 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